Who am I?
I'm a journalist, social media director, and entrepreneur. History tells us that stories are change. Stories inform who we are and how we relate to others. Stories are the conductors of our shared future. My career is driven by my dedication to innovating the way stories are told and experienced.
I began as a politics and entertainment writer at Newsweek (following a brief stint in political strategy on Capitol Hill). In an effort to deeply understand the growing "attention economy" and its impact on journalism and entertainment, I pivoted into social media to lead Gizmodo's audience development team in 2019.
Three years later, I joined LinkedIn and designed the company’s 1st editorial social video strategy. This cross-functional initiative paved the way for the launch of LinkedIn's video tab in Spring 2024. Every day, I'm in awe of short form video's capacity to inform, inspire, and empower people on a global scale.
I've been building my company ReelwUrld, alongside my co-founder Jan Lucanus, since 2019. ReelwUrld is a cinematic social network where every post becomes part of a movie or TV show we're all making together. Our first show, Justice For Hire, has over 500 cast members worldwide— they've all created their own characters, and portray them in scenes that we inject into our show, using our app.
If you share my passion for shaping the future of media, whether through journalism, social media, or innovative platforms like ReelwUrld, please connect with me.
Where you can read my work:
Newsweek, io9 & Gizmodo, International Business Times, Player One, Philadelphia Daily News, Roll Call, Michigan Chronicle, Truth Out, and The Palm Beach Post.
I'm a 2x Webby Winner, Tomatometer-approved critic, and a member of the Writers Guild of America East.